Digital Video Content Proves Popular in Kenya 97% of adult Kenyans with internet access use digital video services.

According to a GfK ViewScape survey, 97% of adult Kenyans with internet access use digital video services. Video content is very popular in Kenya and an estimated two-thirds of that percentage pay for online video content. The ViewScape survey covered Africa for the first time. Launching surveys in Nigeria, South Africa, and Kenya. GfK ViewScape surveys 1250 Kenyans with internet access and presented interesting findings. […]